Are you a digital superstar with a passion for making an impact? Are you looking for a chance to take your digital skills to the next level? Do you enjoy managing technical projects as well as having responsibility for the bottom line? If so, we want to hear from you.
We are looking for a visionary, entrepreneurial, results-oriented leader with 8-10 years’ experience in digital strategy and execution. You must have proven success of driving results through effective web strategy. We have aggressive, yet achievable goals over the next few years so the ideal candidate is a digital unicorn with demonstrated organizational impact, a track record of leadership success, project management acumen, and digital analytical skills.
As the Senior Director, Digital you will develop and manage a small team of vendors and internal employees to drive world class UX and design, digital revenue, traffic and conversion, analytics and testing, content and process for our family of sites and mobile app. This role is a strategic doer – able to lead others and roll up your sleeves to get things done with limited resources.
This key role is responsible for owning and managing all of the YMCA of Greater Seattle’s web properties, through the following 3 phases: 1) Strategy, customer requirements and roadmap development 2) UX design and delivery and 3) content, performance and optimization. The role of the website is to support our revenue, philanthropy and volunteer goals, all while providing a world class customer experience. The Senior Director will work cross functionally to deliver outstanding digital experiences for our branches, members, participants, donors and volunteers. He/she will bring a high level of innovation and insight and will be familiar with best practices, resources, tools to continue our modern marketing journey.
Responsible for the technology and experience roadmap, website and email programs, and mobile apps as well as measurement and analytics, this role will be accountable for a consistent rhythm of measurable progress. They will work cross-functionally to deliver content and capabilities and ultimately deliver exceptional user experiences that create high engagement and high levels of interest in our programs and philanthropy across the prospect, donor and member customer segments. They will help build and manage agency partners and will own user insight and website performance, grounded in site metrics, site testing, primary research, and best practices to guide the business.
PREFERRED POSITION ATTRIBUTES AND SKILLS
EFFECT ON END RESULTS
The YMCA of Greater Seattle has an exceptional, best in class website that helps to ensure successful outcomes in reaching Vision 2020 enrollment, philanthropic and volunteerism goals.
YMCA of Greater Seattle has partnered with search firm, Smart, Savvy + Associates to lead the Director of Digital search. Qualified applicants will be contacted by a recruitment consultant from Smart, Savvy to discuss the next steps in the screening process for this position.
The YMCA of Greater Seattle is an equal opportunity employer committed to diversity, inclusion, and equity. We are a drug & alcohol-free workplace; all job offers are contingent on results of a background check and drug screening, including screening for marijuana.